Friday, February 1, 2013

5 Easy Ways To Get Your Creative Juices Going

Writing an article doesn’t just mean putting down thoughts into words then typing and writing it. You have to capture the interest of your readers and get them to keep on reading. To send your message across you have to get the attention of the reader and have a firm grasp of their interest and pique their curiosity.

The main ingredient in baking up an article is a large dose of creativity. While creativity may come natural to many people, some just gets into a block or something to that effect that can drive someone crazy. Many writers have literally torn their hair out when they get writers block and just can’t seem to get their creative juices flowing.

Putting words into images in the readers mind is an art. A clear and crisp depiction requires a certain flair that only creativity can provide. Similes and metaphors help a lot, but the way an article gets entwined word for word, sentence by sentence then paragraph by paragraph into a whole article develops the essence of the article.

So just what do you have to do when nothing comes to mind? There is no surefire ways to get the perfect ideas but there are easy ways to get your creative juices flowing. No one can guarantee you of having the perfect mindset but many methods may aid you in achieving that state of mind. Here are five easy ways for that.

1) Keep a diary or a journal with you always. Ideas can be triggered by anything you may hear, see, or smell. Your senses are your radar in finding great ideas. Write all of them into a journal and keep it with you for future reference. You may also write down anything that you have read or heard, someone’s ideas could be used to develop your own ideas and this is not stealing. Remember that ideas and creativity can come from anywhere; it’s the development of the idea that makes it unique.

2) Relax and take time to sort things out. A jumbled mind cannot create any space for new ideas. Everyone must have a clear mind if one wishes to have their creativity in full speed. Get rid of all obstacles that can be a hindrance to your creativity. If you are bothered by something, you cannot force your mind to stay focused.

Try to relax every time that you can and think about your experiences and interactions with others. Your experiences are what shape your mindset and your opinions which could be reflected on your writings. Try to discover yourself, find out what triggers your emotions. Discover what inspires you and what ticks you off. You can use these emotions to help you in expressing yourself and your ideas, with this you can grow creatively.

3) Create a working place that can inspire your creativeness. Your working place can be quite a hindrance if it doesn’t make you feel happy or relaxed. Creativity comes from being in a good state of mind and a messed up workplace that causes distraction won’t be conducive in firing up your creative flow.

Surround your working place with objects that makes you happy and relaxed. You may put up pictures, or scents, objects that inspire, or anything that can get your creativeness cranking. A clean and well organized workplace also rids of distractions and unwanted hindrances. With a good working place, you can work in peace and never notice the time pass by.

4) Set the mood. Setting the mood requires you to just go with the moment or to induce your self to feeling what makes your mind works best. Finding out what makes you tick could help you find ways to get your creative juices flowing. Set the pace and tempo for your mood and everything else will follow.

There are many ways to set the mood. Some writers have been known to use alcohol, a little sip of wine to stir up the imagination. Some would like some mood music while others let the lighting of the environment create the mood.

5) Go on a getaway and just do something unlike crazy. Letting yourself go and have fun produces adrenaline that can make your imagination go wild. Take an adventure or a solemn hike. Whatever it is that is unusual from your daily routine can take the rut out of your schedule. In no time at all, your creativeness will make use of that experience and get your imagination to go on overdrive.

Thursday, November 8, 2012

Email Marketing for Affiliates

In this post I discuss the process of building an email list for affiliate marketing purposes and how to do this the right way.

There are a number of very convincing reasons to build an email list in niche marketthe main reasons I’ve listed belowI also realize that not all niches markets lean well towards email marketingbut I must say the ones that do tend to be the ones I do best in.

4 Benefits of Building an Email List

You have more opportunity to make the initial sale
You have the chance of making repeat sales from each subscriber
You can build up a reputation with your subscribers
By sending your list back to your site it helps with SEO

Most of the above points should be quite obvious to youhowever to briefly summarizeif you don’t capture the email then you have only one chance to get the person to take the action you want them to take on your siteand you can’t build a reputation with them as easilyunless they bookmark your site and come back later.

As far as helping with your SEOby this I meansearch engines like Google can tell if someone comes back to your siteand by having a list you can send them back to your site on a regular basisas you’ll notice I do with this blogBy doing this you increase your chances of your sites content getting shared on the social sites like Facebook and Twitterand also it increases the chances of people viewing more content on your domainwhich again looks good in the eyes of Google as they’ll view your domain as being high quality.

Tips for Building Your Email List

Now that we’ve discussed the benefits of building an email listlet’s now focus on some ways to gain more leads from your sites.

I like to make sure that my sites are optimized for the opt inYou will notice on this site my home page has a section at the top dedicated to the opt inso it’s very prominentI also use a popover to collect emails when the site loadsSome of you might think these popovers are annoying and don’t workHowever I tested it on this site and it does increase the opt in rateI’ve added a screen shot below to demonstrate number of opt ins I getwhich I track by using a goal conversion in Google AnalyticsThe blue arrow is where I added the popoverThe opt in rate for the site is currently 4.67% which is not too bad really.

Another place on the site to provide the opportunity to opt in is on the side barwhich I have on all the inner posts of this siteand most sites I own for that matterAgain this is very easy to seehowever one thing I will say to critique myself is that I really should have a picture in the opt in box like I do for the home pageas this looks more appealingso shame on me!!

Yet another place on the site for the opt in is at the end of the postwhich you can see if you scroll downI added this recentlywhen I realized I was wasting prime real estate at the end of the postswhich is where people look once they’ve finished reading my articlesSome of you might wonder how to do something like thatbut be encouraged as it’s not hard to find someone who can do this easily and fastAll I did was hire a WordPress coder over at and he whipped it up in a few hours or less!

Marketing to Your List

Once you’re gaining leads and building up your email listyou obviously want to consider how you’ll be monetizing the leadswell actually you should have that planned before startThe key thing to keep in mind is that you want to provide great free advice for people as much as you possibly canThis can be done in a number of waysthrough the emails themselvesor by creating videos for your subscribers to watch on your siteI personally prefer to send my leads back to my sites as much as I canas I want to train them to go back to my siteas they’ll find more great content on the site which will help them.

In order to collect and manage the emails you send outyou first need an email marketing toolI use Aweber for my affiliate sites and Mail Chimp for my E-commerce storeThere are other alternatives out theresuch as Get Response and othersbut I have not used them myself.

Ideally you should have at least 12 emails lined up in your auto-responder sequence that will go out to new subscribers automatically upon sign upOf course they don’t all go out at the same timeinstead you stagger them over a period of weeks.

When it comes to the content they you want to send out to the listI suggest researching the niche so that you can get in the mindset of a typical subscriberthis way you’ll have more of an idea of what they would consider helpful informationOnce easy way to do this is to opt in to as many other email lists in the niche already and see what they’re doingBest to set up a new email for thissubscribe to half a dozenthen after you’ve received a decent amount of emails from them spend some time analyzing their content.

Open Rates Tips

If more people open the emails you send outthen you’ll do much better with your listThe key to getting a high open rate on your emails is not what a lot of people teachof having amazing email titlesthat somewhat deceive the subscriber to opening the emailThis might work once or twicebut “The Boy Who Cried Wolf” tends to spring to mind when I see people doingBy this I meanpeople will soon see you as being deceptivebecause when they open the emails and it does not match what you promised in the titleyou’ll lose trust with them.

A better approach is to train your list to look out for your emailsand to open them regardless of what the title saysIf they get used to getting great content from youthey’ll open more of your emailsSure you still have to make your titles sound interestingbut just make sure you don’t deceive peoplegive them what you say you’ll give themAnother thing I see people do is placing the  RE at the front of the email titleso it looks like the email is a reply to one the subscriber emailedThe idea is that they’re more likely to open and email if it’s a reply to one they sentHowever this is just garbage and not ethicaland there’s no need to do these sneaky tricks if you’re providing good quality information.

Promoting to Your List

Obviously we all want to make money from our email listsotherwise we probably wouldn’t be building themWhen it comes to monetizing your leadsthere are usually two extremes I seemost falling into the first categoryThe first thing I see is people doing is being overly aggressive with the sellingand hammering their leads with stuff to buy but neglecting to work on building trust by providing great free contentIdeally someone on your list should enjoy being on your list and see it as worthwhile even if they never buy anything you recommend as an affiliate.

The other extreme is to be too frightened to promote anything to your list in fear that they might get angry with you for daring to sell them somethingFor obvious reasons this is not a good approach as you’ll not make much moneyWhen doing email marketing you have to accept the fact that some people simply do not like being sold toas they have very little trust in peopleand they immediately get on the defensive when you try and sell them somethingYou just have to accept that some people will complain and be horrible no matter how much great free stuff you send them.

The best way to approach selling to your leads is to view your emails like a T.VshowGreat T.Vshows have ad breaks in them all the timeas does radiomagazines etc…it’s just common marketing practiceSo as long as you provide good content mixed in with your promotionsand you make sure your promotions are for good productsthen you’re doing the most effective approach.

Tracking Your Opt In Rates

Another thing that you really should be doing is tracking the percentage of people that opt in to your listThis is not hard to do using Google AnalyticsAll you do is login to your Analytics accountand click the Admin tab in the top right cornerOne this page you’ll see a tab ‘Goals’ (see screen shot below). Once you’re in the goal sectionall you have to do is set up a new goalWhat you want to do is choose a URL Destination type of goaland then just fill in the fields.

Step 1 - Give the goal a name  Opt Ins

Step 2  In the URL field place the URL of your thank you page that the person is taken to AFTER they successfully opt in.

Step 3  You can place a $$ value on each lead if you like

Step 4  SAVE

Additional Resources: